Hello developers!
I know how crucial it is for a developer to know the requirements of your clients before starting on a project for them. It becomes even more crucial when you are dealing with non-technical clients.
You have to be able to know the right questions to ask them so that you will be able to design customized projects for them that they will be satisfied with at the end.
Are you a developer who has a lot of clients or you are a new developer starting out and thinking of the type of questions you need to ask your non-technical clients.
In this article, I have outlined 7 of the most important questions you need to ask your non-technical clients as a developer:
#What Is Your Business About?
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The first question a developer needs to ask a non-technical client is to uncover the type of business the client is engaged in. Before a developer starts any project for a client, he/she needs to know what the business is all about.
It’s important to have a thorough understanding of who they are, are they a new startup or have been around for a long while, what they do etc. This information will help the developer in design research and other processes.
As a developer you want to get everything straight and also avoid any misunderstanding before starting any design for a client.
#Do You Have A Concrete Plan For The Project?
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Before embarking on a project for a client, you need to ask your clients if they have a concrete plan. Most times clients who have a plan are those you should want to work with since they have shown a sign of seriousness.
If the client is into the business of commercial product, there will be a need for a business plan. Some of the things you should expect to be in the plan include:
• The main goal of the project
• Approximate Budget
• The Intended Audience
• Approximate Timelines
#What Features Do You Want On Your Website?
Clients who have requested for a website have definitely seen something similar online, and they want a website with the same features. They also believe that these features are the standard for websites.
Some of the features you might ask your non-technical clients to include are:
• A blog or news feed?
• Social Media Implementation
• A mobile site?
• A responsive site?
• A shopping cart?
• Onsite videos?
• Email collection and email marketing capability?
• The ability for people to leave comments?
Make sure you try to find out exactly what the client wants before starting any project, so as to save the time for going back and forth.
Since you are dealing with non-technical clients, you might want to ask them to show you examples of the features they want.
#Do You Have A Style Guide?
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As a developer, you wouldn’t want to get to work with a clean slate. No-technical clients may already have materials created for their business that are available.
Such materials include brochures, logos, web banners, posters etc. are some of the things that will be useful. No-technical clients might not know this will be useful to you, so they won’t send it to you if you don’t ask for it.
Before using such materials, it is important to consult with your client on how to best use material for a creating a brand/style that appeals to the color scheme they desire.
Asking your clients about a style guide will help you have something in writing that explains the style your work needs to capture.
#How Will You Measure Your Success?
Every developer’s desire is to see that their clients are able to measure the success of the new site you created for them.
You need to be able to ask your clients this question, on how they intend to measure the success of their site. You need to think about it so that you can incorporate it into a design that makes it possible achieve these results.
If your clients measure the site and are happy, they will then send you referrals.
Your clients should be able to record the results of:
• The amount of new enquiries they get.
• Number of sales.
• Level of activity.
• Number of signups for the site’s free trial
#What Do You Want People To Do On Your Website?
One of the goals of a website is conversion. So what does the website owner wants to occur when users get to their web page?
There are a variety of actions that are expected. Common actions from users may include:
• Filling out a form
• Click a link to get information or learn something
• Download an eBook or app
• Buy a product or service
• Subscribe
• Register for an event
• Play a game
There are so many things that a user can do on a website. Some questions you need to uncover the answers are:
• What is the overall goal of the website? What is one thing you want users to do?
• Each of the web page should lead to an action. These smaller actions should lead to the overall site goal.
#Do You Have Current Analytics?
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Understanding your websites audience can help to shape how to arrange navigation and pages. If a client already has a website, then you can use the analytics results about its users on the new site you are trying to develop for them.
You need to consider a full analytics audit. This can be very helpful for any type of project and even more helpful if the client can’t tell you exactly what they are looking for.
With a current analytics, you will be able to have a full understanding of the target audience and how to go about developing a suitable site for the client.
Non-technical clients have less knowledge and experience, so as a developer you might want to choose among the above critical questions that needs to be addressed before embarking on a project for a client.
Make sure you get all the necessary answers from the above questions before you start a client’s project. This will help you avoid mistakes and make your work faster too.
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